Pomellato Nudo Crafted Emotions

We spearheaded the global campaign to relaunch the Pomellato Nudo Collection Crafted by Emotions.

Pomellato Nudo — Crafted Emotions

We spearheaded the global campaign to relaunch the Pomellato Nudo Collection Crafted by Emotions.

Pomellato Nudo— Crafted Emotions

We spearheaded the global campaign to relaunch the Pomellato Nudo Collection Crafted by Emotions.

concept

The Impressionists would have been perfect to showcase the Collection with their artistic sensibility. But how could we do it in 2023? We bet you have already guessed. We parterend with the Digital Artist Alberto Maria Colombo to use AI to create 10 moving paintings, one for each gemstone. Thanks to Impressionists even AI had the chance to feel.

Published Work, 2023
Art Direction

concept

cREDITS

concept

cREDITS

The Impressionists would have been perfect to showcase the Collection with their artistic sensibility. But how could we do it in 2023? We bet you have already guessed.

We parterend with the Digital Artist Alberto Maria Colombo to use AI to create 10 moving paintings, one for each gemstone.

Thanks to Impressionists even AI had the chance to feel.

Agency
SuperHumans

Copywriter
Sara Moccia

Senior Art Director
Daniele Bruno

Client Director
Rosa Gambino

Account
Nicole Luce

Artist
Alberto Maria Colombo

Stylist
Milva Gigli

The Impressionists would have been perfect to showcase the Collection with their artistic sensibility. But how could we do it in 2023? We bet you have already guessed.

We parterend with the Digital Artist Alberto Maria Colombo to use AI to create 10 moving paintings, one for each gemstone.

Thanks to Impressionists even AI had the chance to feel.

Agency
SuperHumans

Creative director
Pierluigi Riccio

Copywriter
Sara Moccia

Senior Art Director
D Agency
SuperHumans

Copywriter
Sara Moccia

Senior Art Director
Daniele Bruno

Client Director
Rosa Gambino

Account
Nicole Luce

Artist
Alberto Maria Colombo

Stylist
Milva Gigli

Published Work, 2023
Art Direction

Published Work, 2023
Art Direction

Nudo 1 Fierce min
Nudo 2 Ambition min
Nudo 3 Indipendence min
Nudo 4 Vision min
Nudo 5 Euphoria min
Nudo 6 Gratitude min
Nudo 7 Audacity min
Nudo 8 Focus min
Nudo 9 Empathy min

CREDITS

Agency
SuperHumans

Creative director
Pierluigi Riccio

Copywriter
Sara Moccia

Agency
SuperHumans

Copywriter
Sara Moccia

Senior Art Director
Daniele Bruno

Client Director
Rosa Gambino

Account
Nicole Luce

Artist
Alberto Maria Colombo

Stylist
Milva Gigli